Press Release

QuestionPro and Trymata Unite to Deliver End-to-End UX, Qualitative, and Survey Research

AUSTIN, Texas, February 3rd, 2026 QuestionPro, a global provider of online survey and research services, today announced it has reached an agreement to merge with long-time sister company Trymata. A leader in a UX research and usability testing platform, this merger creates a unified hub for the future of quantitative, qualitative, and UX insights all in one place.

Trymata, known for moderated and unmoderated usability testing, user interviews, focus groups, AI-powered highlight reels, and frustration and annoyance detection, will become a part of QuestionPro’s complete UX insights solution within the combined platform. As part of the merger, Trymata’s 25,000-strong usability testing panel will be integrated into QuestionPro’s audience offerings, giving customers streamlined access to high-quality participants for remote UX and qualitative studies.

“Trymata and QuestionPro have shared a belief for years that UX research cannot live in a silo while the rest of the organization makes decisions on survey data alone. By bringing Trymata into the QuestionPro platform, we’re giving teams one place to run quantitative studies, deep qualitative work, and usability testing so they can see the full picture of their customers, not just a spreadsheet of numbers or a reel of anecdotes. This merger is about impact: faster learning cycles, richer context, and insights that actually change what gets built, shipped, and fixed.”

Over the merger, Trymata customers will receive functional upgrades and a seamless migration to QuestionPro with added diaries, quests, and iscussions, while benefiting from QuestionPro’s global footprint, multilingual support, and phased UX audience expansion across North America, LATAM, Europe, India, and MENA.

About QuestionPro

Founded in 2006, QuestionPro is a global provider of online survey and research services that help companies make better decisions through data. From free consumer accounts to robust enterprise-level research, it offers tools for the creation, distribution, and analysis of surveys, along with platforms for polling, mobile research, and data visualization. Fortune 100 companies rely on QuestionPro to unlock insights about customers, employees, and the marketplace. With offices in the US, Mexico, Germany, the United Arab Emirates, and India, QuestionPro provides 24/7 support.

About Trymata

Trymata (formerly TryMyUI) is an end-to-end digital experience insights platform that combines remote usability testing, product analytics, and session replay to help teams understand how users interact with websites, apps, and digital products. With tools for moderated and unmoderated testing, behavioral analytics, and UX research across devices, Trymata enables organizations to identify friction, optimize user journeys, and drive continuous product improvement.